How to Trigger Repeat Behaviors and Increase User Engagement

May 31, 2017
According to Forbes, it is 6 or 7 times more costly to acquire a new user than retaining an existing one, which is why it's so important for brands to create experiences for their customers that encourage repeat behaviors. How can you improve stats like MAU's, session lengths, and opt-ins? In this webinar, Branch and Lehigh University professor Rebecca Wang will cover the ins and outs of user engagement on mobile. They'll present research behind consumer habits and share versatile tactics that can be harnessed into actionable improvements.